MINI Roadster Hangs Over the Sea for its New Istanbul Adventure

The new Mini Roadster is returning to Turkey and the city of Istanbul for its new thirty-second promo film as part of the "Another Day. Another Adventure" campaign that kicked off last fall.

Following on from the first episode that saw two men taking the new Roadster for a drive around the back alleys of Istanbul, the second clip shows the two-seater model balancing on a metal structure overseeing the sea.

Read more »

Mini Countryman Wins the Dakar 2012, Peterhansel Records 10th Victory [Video]

Despite not taking place in Africa anymore but in South America, the Dakar Rally remains a very tough race. To finish is in itself a unique experience but to win is a truly great achievement.

Imagine now how Stephane Peterhansel must have felt on January 15, after 38 hours, 44 minutes and 56 seconds and 4,000 competitive kilometers from Argentina’s Mar del Plata to Peru’s capital Lima.

Not only did he win what is probably the most demanding off-road endurance rally in the world but he also did it for a record 10th time, having won six times riding a motorbike and four driving a car.

Read more »

New MINI Roadster Hits the Streets of Turkey in its First Promo Video

MINI's marketing team wants to bring an international flair to the new Coupe and Roadster models with its latest advertising campaigns.

Much like the first video of the helmet-roofed Coupe that was shown driving through various parts of Brazil, Iceland and Hong Kong, the Roadster's first action footage takes us on a trip to the streets of Turkey.

Read more »

Top Gear Spotted Filming Christmas Special in India [with Video]

In a recent interview with WitneyTV, Top Gear host Jeremy Clarkson let slip out that this year's Christmas special episode will take place in India.

Being that all episodes are filmed several months before they hit the airwaves, it doesn't come as a surprise that the British TV show's crew were snagged in Mumbai this month.

Along with a short video clip showing Richard Hammond and a modified classic MINI Cooper that we found on Youtube, the guys over at IndianAutosBlog tipped us off about a set of pictures they took during the filming of the Christmas episode of Top Gear.

Read more »

English Champion Jumps Over 3 MINIS in a Promo for the 2012 London Olympics Edition [Video]

England long jump champion and London 2012 Olympic Games hopeful, J.J. Jegede succeeded in his attempt to jump over three Minis in an event that took place at Potter’s Field, London, to promote BMW’s sponsorship of next year's Olympic games.

If you think it was an easy task because the three Minis abreast measure a little less than six meters, while in ideal conditions, a top-level athlete can manage a seven- to eight-meter jump, consider that a car's rooftop is not as forgiving as a sandbox…

Read more »