Maserati Brings Kubang Sport Luxury SUV Concept to its Birth Town

We first saw Maserati's upcoming entry in the luxury SUV segment at the Frankfurt Motor Show last September and now the Kubang is making its North American debut in Detroit, the city in which it will be built.

The shorty story on the Kubang is that it shares a platform with the latest Jeep Grand Cherokee and Dodge Durango, but features a unique body designed at the Maserati Style Center headed by Lorenzo Ramaciotti.

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Marchionne: Maserati will Launch Three New Models Very Soon, Doesn’t Rule Out Alfa Sale if the Price is Right

The Fiat Group may have its share of problems, especially in Europe, yet CEO Sergio Marchionne recently announced that its second most prestigious brand, Maserati, will soon launch no less than three new models.

“Maserati will increase its volumes by having three cars”, said Marchionne after the CBI conference in London last week. According to British publication Car Magazine, Marchionne said that these would be the Kubang SUV, the Quattroporte replacement and a smaller four-door sedanthat will compete in the E-segment against the likes of the Jaguar XF and BMW 5-Series.

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Maserati Releases Confusing Video on New Kubang SUV [Plus New Photos]

There's no doubt the Fiat Group has done a pretty good job revitalizing Maserati since it acquired the famed brand from De Tomso in 1993.

And even though a much needed replacement for the Quattroporte sports saloon that has been on the market since 2004 has yet to be introduced, the Italians are already moving into new territory with the Kubang, the firm's first attempt in the SUV category.

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